Fitness and wellness
New editionUK fitness market report 2026
The UK fitness market mapped: gyms, boutique studios, home and connected fitness, and how people are choosing to train.
From £299
Training trends: evidence review
Popular training trends tested against the research, from zone 2 and hybrid training to reformer Pilates, mobility work and recovery methods.
- Format
- PDF, approx. 45 pages
- Edition
- 2026 edition
- Delivery
- Download as soon as your payment arrives
This is a digital research report. We don't sell or endorse the products it covers, and nothing in it is medical, skincare, nutrition or training advice.
What's included
- Trend-by-trend summary of the published research
- Strength of evidence for each claimed benefit
- Who the evidence applies to, and who it doesn't
- Where popular claims go beyond the evidence
- Full reference library (RIS and BibTeX)
About this pack
Training fashions spread fast on social media, usually well ahead of the science. This review takes the trends people are asking about and sets out what sports science has found, how strong that evidence is, and who it applies to.
It's written for operators, coaches, brands and journalists who want to talk about these trends accurately.
Scope and sources
Peer-reviewed sports science and exercise physiology research, position statements from professional bodies.
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